Kelly is a former Editor, SMB at Forbes Advisor, specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an ...

Etaily's latest investment round takes its total funding to $24 million as brands worldwide focus on the ecommerce ...

If there is one trend that I am very excited about over the coming 12 months it has to be commerce through Facebook. I’m not talking about sites building a following and pushing people off to their ...

Ecommerce has been growing rapidly for years, and COVID-19 accelerated that growth dramatically. That is true whether you are a retailer selling to consumers or a manufacturer, wholesaler or ...

We often think about the e-commerce shopping experience as a journey from the homepage to checkout. As an e-commerce professional, you want to optimize each page on your site to guide a shopper ...

In order to ensure that your business is competitive, you need to choose the right e-commerce tools and technologies. The fast and evolving pace of the retail industry has made retailers adopt new-age ...

We all know it is good business etiquette and common politeness to say thank-you to customers after a purchase; but thank-you pages are for more than that. So why are thank-you pages more than just ...

Email subject lines are as important as the products being offered. Here are some subject line tips — and ecommerce examples that are driving clicks and conversions.

Are you helping to run an e-commerce business? Looking for ways to use email marketing to boost your conversion rates? You have a lot of options for marketing your e-commerce business online: social ...